SMB Lending Innovation – Human or Technology, Which Matters Most?

In this forward-looking panel discussion, Sri explored the evolving landscape of small business lending technology and its impact on borrower experience. While acknowledging the tremendous benefits of technological advancement—faster underwriting, lower operational costs, and more accessible capital—Sri emphasized that small business owners still fundamentally value human connection and personalized guidance. Drawing from his experience scaling lending operations, he discussed how the most successful platforms combine cutting-edge automation with meaningful human touchpoints, recognizing that behind every loan application is an entrepreneur seeking not just capital, but partnership and understanding. The panel examined how lenders can leverage technology to improve efficiency and reduce costs while maintaining the trust, support, and advisory relationships that small business owners need most during critical growth moments.

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About This Talk

Date: October 2, 2023

Type: Speaking

The Underdog Principles

Positioning

The ability to focus on a set of customers who value what makes you unique

Big companies must appeal to everyone, you have the freedom to focus on your customers. Its ok to put your personal favorite products on the shelves, if customers love your taste. You don't have to offer every type of french pastry when you have fantastic coffee. Success comes from leaning into what makes you special.

Proximity

The deep understanding that comes from direct customer interactions

Big companies spend millions trying to understand their customers through data and research. You gain that understanding from serving your customers every day. This direct connection gives you insights that big businesses can't match and informs your decisions to grow and adapt changing needs.

Purpose

The freedom to build something meaningful beyond just making money

Unlike large corporations driven by financial metrics, you can build your business around your values and vision. Whether it's serving your community, pursuing your passion, or feeding your family, a purpose beyond profit gives you more ways to grow and the freedom to be creative in solving problems.

Want to learn more about how these principles can transform your business?